Bachelor of Business Administration - Digital Marketing

While traditional marketing still has its place in the world, digital marketing is experiencing hyper-growth and quickly taking over thanks to affordability and analytics. It is getting a further impetus due to Covid-19. The internet penetration has become phenomenally high, thereby extending its positive digital footprint to the grassroots level including the rural areas. Learn about the invaluable aspects of digital marketing like Google Analytics, Social Media Marketing, Media Planning, SEO, Facebook, and Instagram Ads, E-commerce ads, and Google Ads. Let us help you explore the key forms of Digital Marketing like Influencer marketing, Affiliate marketing, and Podcast marketing to help you stay relevant in these competitive times. Digital marketing has helped many businesses increase their reach exponentially. It knows no boundaries since your target audience can be across geographies. If you are curious, innovative, proactive, a natural leader, adaptable, creative, and have a good business sense; you’ll do well in most areas of digital marketing.

 

Total Tuition Fees: $18,000