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CA (CAN) - Canada Bachelors On-Campus

Bachelor of Business Administration - Marketing (Optional Co-op)

University of Lethbridge

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Course code
4E2DA8C879
Duration
48 months
Language
English
Institution type
Public
Institution profile
Course overview

Marketing, a combination of art and science, is the core of any business. It helps identify consumer needs; guides the development of new products, services or communications strategies ensuring products and services are available where and when consumers want them; determines prices; and has the ability to adjust all of these for domestic and international markets. Almost one-third of North Americans are employed in marketing or marketing-related positions.

 
Marketers are the crucial link between an organization, their suppliers and their end-users, building relationships that benefit all parties. Marketers must have a strong understanding of the customer, whether an individual or an organization so they can effectively advise on all aspects of marketing.

Total Tuition Fees: $89,600

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Entry snapshot

Language requirements
IELTS
Minimum score on request
63981ff6a0844ae27fc08a21
Academic requirements
High School
Qualification review required
63982080a0844ae27fc0a93a

Campuses

Main Campus · CA